I did some retina tracking today in my interaction design class. It was very cool. We used some expensive technology to track our testers eyes as they view various websites. I haven’t checked the data yet so I’m very excited to see what viewers looked at.
- Eye-Tracking Google SERPs – 5 Tales of Pizza (seomoz.org)
- Eye tracking evolution: A look at Tobii’s slim new hardware, glasses-free 3D, and the future (digitaltrends.com)
- Tobii’s IS-2 eye tracker is cheaper, 75 percent smaller than its predecessor (engadget.com)